NHS England · Diabetic Eye Screening · Service Design · Co design · Stakeholder management
Understanding as-is cohorting service for diabetic retinopathy screening and working toward a desired to-be design balancing user needs, clinical requirements and business constraints.
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NHS England · Lung Screening · User research · Prototype testing · Behavioural research · Usability testing · Accessibility
Deepening the behavioural understanding of the users, synthesising existing knowledge and testing the service end-to-end with real users in a usability lab.
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C Space, Omnicom · Tech giant · New-to-the-internet users · Discovery · Prototype testing · Usability testing · Accessibility · Digital ethnography
A global technology company had developed a visual search app for people new to the internet, typically accessing it for the first time through a mobile phone. They came to us with two asks: help them understand this audience better, and evaluate the first version of their prototype.
Read project →Fortune 50 Technology Company
Why do users keep their phones in a language they're not fluent in?
Discovery research · Cross-cultural insight · Localisation strategy
NHS England · Breast Screening
Understanding how screening services anticipate and respond to fluctuating demand.
Service research · Capacity planning · Stakeholder interviews
NHS England · Community-based Care
Bringing community and staff voices into local service planning.
Co-design facilitation · Community engagement · Service planning
NHS England · National Screening
Understanding how the right people get identified and invited for screening.
Discovery research · Service mapping · User needs
Power of co-designing
Read on Medium →Digitising healthcare isn't a technology problem — it's a people problem.
Read on Medium →Importance of choosing the right research methodology
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